One of the most frequent questions I get asked is “who are my ideal clients and where the hell are they?” We all already know for the most part what our unique gift is. We know what we’re good at and what we want to help people with. But the trick is, knowing how to package that up to best serve the people who need it.

I personally took the route I advise most of my clients to avoid, which is to launch without a plan. I just went for it and figured it out along the way. Which is fine with some context, which I had because of my background. But I did have to evolve and adapt my brand/products/content as I better learned who I was serving and how.

So, in this free webinar, I share everything I know about how to adapt your content/products/services/brand/blog/biz to better serve your entire audience. Creating valuable content that everyone can invest in.